Does marketing need reform? : fresh perspectives on the future / Jagdish N. Sheth, Rajendra S. Sisodia, editors.
Material type:
TextPublisher: Armonk, N.Y. : M.E. Sharpe, c2006Description: vii, 352 p. : ill. ; 26 cmISBN: 076561698X (cloth : alk. paper); 9780765616982 (cloth : alk. paper); 9780765616999 (pbk.); 0765616998 (pbk.)Subject(s): Marketing | Marketing | Marketing
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| 書 | 世新大學圖書館 三樓西文圖書區 | 圖書 | 658.8 Do3 2006 (Browse shelf) | Available | E090351 |
Total holds: 0
Includes bibliographical references and index.
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