Primal branding : create zealots for your brand, your company, and your future / Patrick Hanlon.
Material type: TextPublisher: New York : Free Press, c2006Description: xiii, 257 p. ; 23 cmISBN: 074327797XSubject(s): Brand name products | Brand name products -- Marketing | Consumer behaviorItem type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
書 | 世新大學圖書館 三樓西文圖書區 | 圖書 | 658.827 Ha6 2006 (Browse shelf) | Available | E076761 |
Total holds: 0
Includes bibliographical references (p. 247) and index.
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