世新大學圖書館

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Essentials of marketing / Charles W. Lamb, Joseph F. Hair, Carl McDaniel.

By: Lamb, Charles WContributor(s): Hair, Joseph F | McDaniel, Carl DMaterial type: TextTextPublisher: Mason, Ohio : Thomson/South-Western, c2005Edition: 4th edDescription: xxxvi, 572 p. : col. ill. ; 28 cmISBN: 0324282923 (package); 0324282907 (text); 0324282915 (Xtra!); 0534558534 (Infotrac)Subject(s): Marketing | Marketing -- Management
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Item type Current location Collection Call number Status Date due Barcode Item holds
書 世新大學圖書館
三樓西文圖書區 		圖書 658.8 La-3 2005 (Browse shelf) Available E072744
Total holds: 0

Includes bibliographical references and indexes.

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