Marketing / Eric N. Berkowitz ... [et al.].
Material type: TextSeries: The Irwin series in marketingPublisher: Chicago, Ill. : Irwin, c1997Edition: 5th edDescription: xxxii, 736 p. : col. ill. ; 29 cmISBN: 0256189684Subject(s): MarketingItem type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
書 | 世新大學圖書館 一樓密集書庫 | 圖書 | 658.8 Ma7422 1997 (Browse shelf) | Available | E056968 |
Total holds: 0
Includes bibliographical references (p. 674-695) and indexes.
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