世新大學圖書館 catalog › Details for: Contemporary marketing /

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Contemporary marketing / Louis E. Boone, David L. Kurtz.

By: Boone, Louis EContributor(s): Kurtz, David LMaterial type: Text

TextSeries: The Dryden Press series in marketingPublisher: Fort Worth : South Melbourne, Victoria : Harcourt College Publishers ; Thomson Learning, 2002Edition: [2002 ed.]Description: xxxiii, 619, [82] p. : ill. (some col.) ; 28 cmISBN: 0030339138 (alk. paper); 0030351723 (pbk.)Subject(s): Marketing

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Item type	Current location	Collection	Call number	Status	Date due	Barcode	Item holds
書	世新大學圖書館三樓西文圖書區	圖書	658.8 Bo6 2002 (Browse shelf)	Available		E063515

Total holds: 0

Based on Contemporary marketing 10th ed.

Includes bibliographical references and indexes.

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