Qualitative market research : a comprehensive guide / Hy Mariampolski.

By: Mariampolski, HyMaterial type: TextTextPublisher: Thousand Oaks : Sage Publications, 2001Description: xiii, 312 p. ; 24 cmISBN: 0761969446 (c); 0761969454 (p)Subject(s): Marketing research | Qualitative research
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Item type Current location Collection Call number Status Date due Barcode Item holds
世新大學圖書館
三樓西文圖書區
圖書 658.83 Ma743 2001 (Browse shelf) Available E054165
Total holds: 0

Includes bibliographical references (p. [297]-303) and index.

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