Strategic marketing for nonprofit organizations / Philip Kotler, Alan R. Andreasen.
Material type:
TextPublisher: Upper Saddle River, N.J. : Prentice Hall, c1996Edition: 5th edDescription: vii, 632 p. : ill. ; 25 cmISBN: 0132325470Subject(s): Nonprofit organizations -- Marketing
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| 書 | 世新大學圖書館 三樓西文圖書區 | 圖書 | 658.8 An 1995 c.4 (Browse shelf) | 已報銷 | E105322 | ||
| 書 | 世新大學圖書館 三樓西文圖書區 | 圖書 | 658.8 An 1995 c.3 (Browse shelf) | 已報銷 | E026640 | ||
| 書 | 世新大學圖書館 三樓西文圖書區 | 圖書 | 658.8 An 1995 c.2 (Browse shelf) | 已報銷 | E024788 | ||
| 書 | 世新大學圖書館 三樓西文圖書區 | 圖書 | 658.8 An 1995 (Browse shelf) | Available | E023338 |
Total holds: 0
Rev. ed. of: Strategic marketing for nonprofit organizations / Philip Kotler, Alan R. Andreasen. 4th ed. c1991.
Includes bibliographical references and indexes.
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