Wireless rules : new marketing strategies for customer relationship management anytime, anywhere / Frederick Newell and Katherine Newell Lemon.

By: Newell, Frederick, 1926-Contributor(s): Lemon, Katherine N. (Katherine Newell)Material type: TextTextPublisher: New York : McGraw-Hill, c2001Description: xxii, 330 p. ; 24 cmISBN: 007137437X (alk. paper)Subject(s): Marketing | Internet marketing
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Item type Current location Collection Call number Status Date due Barcode Item holds
世新大學圖書館
三樓西文圖書區
圖書 658.84 Ne8-2 2001 (Browse shelf) Available E051180
Total holds: 0

Includes bibliographical references and index.

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