Global marketing : a market-responsive approach / Svend Hollensen.
Material type:
TextPublisher: London : Prentice Hall, 1998Description: xxxvi , 604 p., [32] p. of plates : ill., maps ; 25 cmISBN: 0132610906 (pbk.)Subject(s): Marketing | Export marketing
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| 書 | 世新大學圖書館 三樓西文圖書區 | 圖書 | 658.848 Ho 1998 (Browse shelf) | Available | E043936 |
Total holds: 0
Includes bibliographical references and index.
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