Organizational aspects of health communication campaigns : what works? / Thomas E. Backer, Everett M. Rogers, editors.
Material type:
TextPublisher: Newbury Park : Sage Publications, c1993Description: ix, 249 p. : ill. ; 23 cmISBN: 0803949979 (cloth); 0803949987 (pbk.)Subject(s): Mass media in health education -- Case studies | Organizational effectiveness -- Case studies | Mass media in health education -- United States -- Case studies
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| 書 | 世新大學圖書館 三樓西文圖書區 | 圖書 | 613.07 Or 1993 (Browse shelf) | Available | E018140 |
Total holds: 0
Includes bibliographical references and index.
There are no comments on this title.