The Blackwell encyclopedic dictionary of marketing / edited by Barbara R. Lewis and Dale Littler.
Material type: TextSeries: The Blackwell encyclopedia of managementPublisher: Oxford, OX ; Cambridge, Mass. : Blackwell Publishers, c1997Description: 274 p. ; 26 cmISBN: 1557869391 (alk. paper)Other title: Encyclopedia dictionary of marketing | Dictionary of marketingSubject(s): Marketing -- DictionariesItem type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
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參考書 | 世新大學圖書館 五樓參考館藏區 | 參考書 | R 658.5003 Bl 1997 c.2 (Browse shelf) | Not for loan | E039921 | ||
參考書 | 世新大學圖書館 五樓參考館藏區 | 參考書 | R 658.5003 Bl 1997 (Browse shelf) | Not for loan | E029132 |
Total holds: 0
Includes bibliographical references and index.
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