Mediamaking : mass media in a popular culture / Lawrence Grossberg, Ellen Wartella, D. Charles Whitney.

By: Grossberg, LawrenceContributor(s): Wartella, Ellen | Whitney, D. Charles (David Charles), 1946-Material type: TextTextPublisher: Thousand Oaks, Calif. : Sage Publications, c1998Description: xviii, 442p. ; 24 cmISBN: 0761911766 (acidfree paper); 0761911774 (pbk. : acid-free paper)Subject(s): Mass media and culture | Mass media -- Social aspects
Contents:
Preface -- Media in context -- Narratives of media history -- Media people and organizations -- Media and money -- Meaning -- The interpretation of meaning -- Ideology -- Producing identities -- Consuming the media -- Media and behavior -- Debates over media effects -- Media and politics -- The media and the public -- Normative theories of the media -- Media globalization.
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Item type Current location Collection Call number Copy number Status Date due Barcode Item holds
世新大學圖書館
三樓西文圖書區
圖書 302.23 Gr67 1998 c.2 (Browse shelf) 0761911766 毀損 Damaged E034528
世新大學圖書館
三樓西文圖書區
圖書 302.23 Gr67 1998 (Browse shelf) 0761911766 Available E033658
Total holds: 0

Includes bibliographical references (p. 409-421) and index.

Preface -- Media in context -- Narratives of media history -- Media people and organizations -- Media and money -- Meaning -- The interpretation of meaning -- Ideology -- Producing identities -- Consuming the media -- Media and behavior -- Debates over media effects -- Media and politics -- The media and the public -- Normative theories of the media -- Media globalization.

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