| 000 -LEADER |
|---|
| fixed length control field |
01837cam a2200469 i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
004926107 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
ChTaNC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20221207113532.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
211009s2021 ch a e 000 0dchi d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9789863986829 |
| Qualifying information |
(平裝) : |
| Terms of availability |
NT$450 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
CYT |
| Language of cataloging |
chi |
| Transcribing agency |
CYT |
| Modifying agency |
CYT |
| Description conventions |
rda |
| 041 1# - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
chi |
| Language code of original |
eng |
| 042 ## - AUTHENTICATION CODE |
|---|
| Authentication code |
nbic |
| 050 14 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415 |
| 066 ## - CHARACTER SETS PRESENT |
|---|
| Alternate G0 or G1 character set |
$1 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.8 |
| 084 ## - OTHER CLASSIFICATION NUMBER |
|---|
| Classification number |
496 |
| Item number |
8556-19 |
| Number source |
ncsclt |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
496 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
826 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
柯特勒 |
| Titles and words associated with a name |
(Kotler, Philip), |
| Relator term |
文字作者 |
| 9 (RLIN) |
58727 |
| 240 10 - UNIFORM TITLE |
|---|
| Uniform title |
Marketing 5.0. |
| Language of a work |
中文 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
行銷5.0 : |
| Remainder of title |
科技與人性完美融合時代的全方位戰略,運用MarTech,設計顧客旅程,開啟數位消費新商機 = Marketing 5.0 technology for humanity / |
| Statement of responsibility, etc. |
菲利浦.科特勒(Philip Kotler), 陳就學(Hermawan Kartajaya), 伊萬.塞提亞宛(Iwan Setiawan)著 ; 林步昇譯 |
| 246 1# - VARYING FORM OF TITLE |
|---|
| Display text |
原文題名之副題名: |
| Title proper/short title |
Technology for humanity. |
| 246 30 - VARYING FORM OF TITLE |
|---|
| Title proper/short title |
科技與人性完美融合時代的全方位戰略,運用MarTech,設計顧客旅程,開啟數位消費新商機 |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
第一版 |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
台北市 : |
| Name of producer, publisher, distributor, manufacturer |
天下雜誌股份有限公司, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2021.06. |
| 264 #2 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
新北市 : |
| Name of producer, publisher, distributor, manufacturer |
大和圖書有限公司 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
303面 : |
| Other physical details |
圖 ; |
| Dimensions |
21公分 |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent. |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
unmediated |
| Media type code |
n |
| Source |
rdamedia. |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Carrier type code |
nc |
| Source |
rdacarrier. |
| 490 0# - SERIES STATEMENT |
|---|
| Series statement |
天下財經 ; |
| Volume/sequential designation |
437. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
科特勒改譯寇勒 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Technology. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
行銷學 |
| Source of heading or term |
lcstt. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
陳,就學 |
| Titles and other words associated with a name |
(行銷學), |
| Relator term |
文字作者 |
| 9 (RLIN) |
67195 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
塞提亞宛 |
| Titles and other words associated with a name |
(Setiawan, Iwan), |
| Relator term |
文字作者 |
| 9 (RLIN) |
67196 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kotler, Philip, |
| Relator term |
author. |
| 9 (RLIN) |
58728 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kartajaya, Hermawan, |
| Dates associated with a name |
1947- |
| Relator term |
author. |
| 9 (RLIN) |
67197 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Setiawan, Iwan, |
| Relator term |
author. |
| 9 (RLIN) |
67198 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
書 |
