行銷管理 : (Record no. 3712)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00731nam a2200241 4500 |
| 001 - CONTROL NUMBER | |
| control field | 000003738 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200623153903.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 910116s1990 ch ad frb 000 0 chi d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9571100331 (精裝) : |
| Terms of availability | 基價15圓 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SHU |
| Transcribing agency | SHU |
| Modifying agency | SHU |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | chi |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | 496 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | 8556-2 79 |
| 091 ## - MICROFILM SHELF LOCATION (AM) [OBSOLETE] | |
| Microfilm shelf location | 5095 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | 柯特勒,菲力浦 |
| Fuller form of name | (Kotler, Philip) |
| 245 10 - TITLE STATEMENT | |
| Title | 行銷管理 : |
| Remainder of title | 分析、規劃與控制 / |
| Statement of responsibility, etc. | 柯特勒.菲力浦(Philip Kotler)著;陳振遠,陳振田編譯. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 二版 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | 臺北市 : |
| Name of publisher, distributor, etc. | 五南圖書出版公司, |
| Date of publication, distribution, etc. | 民79. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1078面 : |
| Other physical details | 圖,表 ; |
| Dimensions | 24公分. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | 市場學 |
| Source of heading or term | csht |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | 陳振遠 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | 陳振田 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | 書 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | ISBN 1 | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 9571100331 | 已報銷 | 圖書 | 世新大學圖書館 | 世新大學圖書館 | 中文圖書區 | 1994-03-01 | 496 8556-2 79 c.2 | C057890 | 2018-11-22 | 2020-06-23 | 書 | ||||
| 9571100331 | Damaged | 毀損 | 圖書 | 世新大學圖書館 | 世新大學圖書館 | 中文圖書區 | 1994-03-01 | 496 8556-2 79 c.3 | C057891 | 2007-09-19 | 2020-06-23 | 書 | |||
| 9571100331 | Damaged | 毀損 | 圖書 | 世新大學圖書館 | 世新大學圖書館 | 中文圖書區 | 1994-03-01 | 496 8556-2 79 c.4 | C057892 | 2017-06-19 | 2020-06-23 | 書 | |||
| 9571100331 | 圖書 | 世新大學圖書館 | 世新大學圖書館 | 中文圖書區 | 1994-03-01 | 496 8556-2 79 c.5 | C057893 | 2011-10-28 | 2020-06-23 | 書 | |||||
| 9571100331 | 圖書 | 世新大學圖書館 | 世新大學圖書館 | 中文圖書區 | 2011-04-21 | 496 8556-2 79 c.6 | C366446 | 2012-03-05 | 2020-06-23 | 書 | |||||
| 9571100331 | Damaged | 毀損 | 圖書 | 世新大學圖書館 | 世新大學圖書館 | 中文圖書區 | 1994-03-01 | 496 8556-2 79 | C057889 | 2017-06-19 | 2020-06-23 | 書 |