| 000 -LEADER |
|---|
| fixed length control field |
01032cam a2200277 i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
000360407 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20200624032810.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
120706s2011 ch a grb 000 0 chi d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9789862412572 |
| Qualifying information |
(平裝) : |
| Terms of availability |
新臺幣300元 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
SHU |
| Transcribing agency |
SHU |
| Modifying agency |
SHU |
| 041 1# - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
chi |
| Language code of original |
eng |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
496 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
8556-17 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
柯特勒,菲力浦 |
| Titles and words associated with a name |
(Kotler, Philip) |
| 240 10 - UNIFORM TITLE |
|---|
| Uniform title |
Marketing 3.0 : from products to customers to the human spirit |
| Language of a work |
中文 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
行銷3.0 : |
| Remainder of title |
與消費者心靈共鳴 / |
| Statement of responsibility, etc. |
菲利浦.科特勒(Philip Kotler),陳就學(Hermawan Kartajaya),伊萬.塞提亞宛(Iwan Setiawan)著;顔和正譯. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
第一版 |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
臺北市 : |
| Name of producer, publisher, distributor, manufacturer |
天下雜誌, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2011[民100] |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
254面 : |
| Other physical details |
圖 ; |
| Dimensions |
21公分. |
| 490 0# - SERIES STATEMENT |
|---|
| Series statement |
天下財經系列 |
| Volume/sequential designation |
189 |
| 500 ## - GENERAL NOTE |
|---|
| General note |
科特勒.菲利浦改譯柯特勒.菲力浦 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
行銷學 |
| Source of heading or term |
lcstt |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
陳就學 |
| Titles and other words associated with a name |
(Kartajaya, Hermawan) |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
塞提亞宛,伊萬 |
| Titles and other words associated with a name |
(Setiawan, Iwan) |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
顔和正 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
書 |
