市場分析與廣告策略研擬 : (Record no. 3178)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00815nam a2200277 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200623153750.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 941028s1993 ch a 000 0 chi u |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9578995423 (平裝) |
| Terms of availability | 基價6圓 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SHU |
| Transcribing agency | SHU |
| Modifying agency | SHU |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | chi |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | 497 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | 8663 |
| 091 ## - MICROFILM SHELF LOCATION (AM) [OBSOLETE] | |
| Microfilm shelf location | 4438 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | 周,文賢 |
| 245 10 - TITLE STATEMENT | |
| Title | 市場分析與廣告策略研擬 : |
| Remainder of title | 理論架構與實務運作 / |
| Statement of responsibility, etc. | 周文賢,高滋芬著. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 初版 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | 臺北市 : |
| Name of publisher, distributor, etc. | 華泰, |
| Date of publication, distribution, etc. | 1993[民82]. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 8,209面 : |
| Other physical details | 圖 ; |
| Dimensions | 23公分 |
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | 管理科學專題系列 |
| Volume/sequential designation | 3 |
| 490 0# - SERIES STATEMENT | |
| Series statement | Management science |
| 500 ## - GENERAL NOTE | |
| General note | 附錄：洗髮精調查消費者問卷 |
| 500 ## - GENERAL NOTE | |
| General note | 含參考文獻 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | 市場學 |
| Source of heading or term | csh |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | 廣告 |
| Source of heading or term | csh |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | 高,滋芬 |
| Relator term | 著 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | 書 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | ISBN 1 | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Total Checkouts | Date last checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 9578995423 | 圖書 | 世新大學圖書館 | 世新大學圖書館 | 中文圖書區 | 1994-03-04 | 497 8663 | C085991 | 2006-06-23 | 2020-06-23 | 書 | |||||||
| 9578995423 | 圖書 | 世新大學圖書館 | 世新大學圖書館 | 中文圖書區 | 1994-10-28 | 497 8663 c.2 | C090577 | 2006-06-23 | 2020-06-23 | 書 | |||||||
| 9578995423 | 已報銷 | 圖書 | 世新大學圖書館 | 世新大學圖書館 | 中文圖書區 | 1994-10-28 | 497 8663 c.3 | C090578 | 2014-07-01 | 2020-06-23 | 書 | ||||||
| 9578995423 | 圖書 | 世新大學圖書館 | 世新大學圖書館 | 中文圖書區 | 2000-07-26 | 497 8663 c.4 | C182159 | 2021-04-28 | 2020-06-23 | 書 | 1 | 2021-03-03 |